Articles,
Articles - FET,
Visual communication design is a multidisciplinary field that encompasses the creation and development of visual content to convey messages and information effectively. It combines elements of graphic design, illustration, typography, photography, and other visual arts to communicate ideas, concepts, and stories visually.
The goal of visual communication design is to engage, inform, and persuade audiences through visual mediums such as print, digital media, advertising, branding, packaging, and user interfaces.
Designers of visual communication frequently collaborate with clients, marketing teams, and other professionals to create integrated visual strategies that are consistent with brand identity and effectively express the intended message. They use their artistic abilities, inventiveness, and technical knowledge to develop aesthetically appealing and engaging designs that elicit emotions, create memorable experiences, and enable successful communication in a range of scenarios.
A visual communication design job refers to a profession where individuals are employed to create visual content and designs to effectively communicate messages and information.
So these are five jobs you can get with a degree in visual communication design:
With a degree in Visual Communication Design, you can pursue a career as a graphic designer. In this role, you will use your design skills to create visual solutions for various projects, such as logos, brochures, packaging, advertisements, and websites. You will work closely with clients or creative teams to understand their needs, conceptualize ideas, and bring them to life through visual elements.
As an art director, you will oversee the visual aspects of a project or campaign. You will collaborate with a team of designers and artists to develop creative concepts, set artistic direction, and ensure the visual consistency and quality of the final product.
Art directors often work in advertising agencies, design studios, or media companies, and they play a critical role in shaping a brand or project’s overall visual identity and message.
UX designers focus on creating meaningful and intuitive user experiences for digital products and services. With a degree in Visual Communication Design, you can work in this field by combining your design skills with understanding user needs, information architecture, and interaction design principles.
UX designers conduct research, create wireframes and prototypes, and collaborate with developers to ensure that the visual interface of a digital product is user-friendly and visually appealing.
Brand identity designers specialize in creating and developing visual identities for companies, products, or organizations. They work on defining and communicating the brand’s personality, values, and unique attributes through visual elements such as logos, color palettes, typography, and imagery.
With a degree in Visual Communication Design, you can help businesses establish a strong and cohesive brand identity that resonates with their target audience and differentiates them from competitors.
With the increasing importance of digital platforms, web design has become a sought-after skill. As a web designer, you will create visually appealing and user-friendly websites by combining your design and technical skills.
You will use visual elements, layout principles, and coding languages like HTML, CSS, and JavaScript to design and develop engaging and responsive web interfaces. Your knowledge of Visual Communication Design will allow you to create websites that effectively communicate a brand’s message and engage users.
Overall, a visual communication design job requires a strong understanding of design principles, excellent creativity, attention to detail, and effective communication skills to deliver visually engaging and impactful designs that effectively communicate the desired message to the target audience.
Sampoerna University is a fully accredited university in Indonesia that offers the best choice for those seeking excellent international education. Sampoerna University is a private, non-denominational, non-profit university licensed and certified by the Republic of Indonesia’s Ministry of Education, Culture, Research, and Technology. Formed according to national and international standards, Sampoerna University is qualified to contribute to society through education substantially.
Image Source: Sampoerna University
The Visual Communication Design program at Sampoerna University combines theoretical knowledge with practical application. Students engage in hands-on projects and collaborate with industry professionals to develop their design abilities and gain real-world experience. The program also emphasizes critical thinking, problem-solving, and communication skills, enabling students to convey messages through visual elements effectively.
Sampoerna University’s Visual Communication Design program nurtures students’ creativity, encouraging them to explore innovative design approaches and experiment with different techniques and mediums. Faculty members, and experienced professionals in the field, provide guidance and mentorship to help students develop their unique artistic style and create impactful visual designs.
Sampoerna University’s Visual Communication Design program equips graduates with a comprehensive curriculum, hands-on experience, and industry connections to succeed in the competitive field of visual communication design.
9 of 10 graduates get employed three months after graduation*. Immediately register to participate in the new student admissions process for the 2023-2024 year here. Our Admission Team will contact you soon to provide more detailed information.
Schedule with us whenever you want to visit campus tours on-site or virtual!
*Based on graduating cohort 2020-2022